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content marketing

3 Content Marketing Myths I Am Tired of Hearing

I think the 2020’s are going to be marked as an era of (amongst other things) misinformation. Fake news became a catch phrase. People are losing their money because of TikTok financial advice. I recently spoke to someone who’s industry

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sketching outline of content plan writing a blog

Writing A Blog – My Recipe For Success

Writing a blog post reminds me of cooking. One time I decided to make a soup and decided that I didn’t need a recipe. It ended up tasting like boiled swamp water and was roughly the same colour. It was

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You’re Too Busy To Not Be Repurposing Content

So 2022 has just started and already we’re sucker-punched here in Ontario with another lockdown, more virtual school and non-stop COVID news. It’s time we get serious about repurposing content. Let’s be real, you’re WAY too busy to write something,

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About Me!

Thanks for reading! I’m Mel, the Chief Word Nerd, and I am passionate about making writing copy for your business easier. Whether you’re looking for inspiration or want tips on how to make it easier, you are in the right place!

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Melanie sitting on a sofa with her notebook