Do you know what the customer journey is? If not, don’t worry – you’re not alone. A lot of business owners are in the same boat, including me. I thought that people would see my offer once and (ideally) hand
I have a secret…I struggle with marketing my business too. It feels icky. If you’ve ever talked to me for more than 5 seconds, you know that my style isn’t swagger. It’s dorky and self-deprecating. That can feel at odds
Builders use blueprints. Chefs use recipes. Garment makers use patterns. What should you be using? Copywriting frameworks! Can you write good copy without a framework? Of course! Will you be wasting time and giving yourself needless headaches? Also of course!
One of the hardest questions I have ever been asked…”Why don’t you tell me about yourself?” It seems like a pretty simple request, but for some reason it always catches me off guard and I never know what to say.
There is a lot of confusion surrounding SEO and there are so many companies out there promising the world without really delivering. So, what’s the difference between on-page and off-page SEO? Why does it matter? And what can you do,
Thanks for reading! I’m Mel, the Chief Word Nerd, and I am passionate about making writing copy for your business easier. Whether you’re looking for inspiration or want tips on how to make it easier, you are in the right place!
